ABOUT L’FEM

“one for all”

No matter what your definition of beauty is. We have a product that will work for you.

L’FEM strives to provide everyone with innovative products to elevate their aesthetic and satisfy all their beauty needs. We aim to create products that encourage everyone to have fun, experiment and express their personal style.

The definition of a woman has evolved over the last decades, L’FEM is a nod to the classic feminine ideals while embracing the nuances that defines the modern woman. L'FEM comes from the French word ‘le femme’ which means ‘the woman’. Instead of using the article le or la that denotes feminine or masculine, we abbreviated the article to L’ to signify the inclusion of both.